The main aim of establishing the company, was to introduce affordable, high quality automotive brands to the Iraqi market for fulfilling the increasing demand for affordable mid-size passenger cars and light commercial vehicles. While a direct member of Mr. G. Al-Attar’s family is a shareholder in the company.
For reaching this objective, the company acquired 2 of the leading Chinese brands for both passenger cars and light commercial vehicles.
The company was appointed the exclusive Dealer of FOTON, the Chinese leading commercial trucks and buses manufacturer and become one of the most influential companies in the Iraqi market through its success in introducing the FOTON brand to the Iraqi market especially after introducing the FOTON Microbus which provided solutions to cover the basic needs of public transportation.
Also, the company became the exclusive Dealer of BAIC, the Chinese leading passenger car brand. The company acquired this promising brand for fulfilling the raising need for a mid-size economical passenger car. Introducing BAIC’s full product rang through its retail sales facilities in Baghdad and main cities and providing after-sales services through its service centers which expand in Baghdad and main cities.